Rebranding & Redesign


200% Increase in Brand Recall

Modernizing & Preserving Heritage

Ever so prominent in our country’s culinary heritage, Kueh Ho Jiak needed avenues to refresh and expand their reach. There was a need to establish the brand as a go-to instead of running the risk of being stagnant and boring.

A brand new logo was design with its traditional roots ingrained, along with its new website and online ordering system.

We have seen a growth in customer retention and brand recall.